Introducing a H5 campaign created by Eqxiu, the online design platform, for China Construction Bank’s auto loan installment service. The campaign highlights the convenience and benefits of using the bank’s Dragon Card credit card for auto financing. The story presented is engaging and relatable, depicting a journey where a monk and his disciples consider the feasibility of upgrading their mode of transportation to a more energy-efficient option. The campaign emphasizes the low down payment, flexible payment terms up to 36 months, and the attractive feature of 0 interest and 0 service charge. The campaign also promotes the special interest rate for auto financing, up to 80,000 yuan, with a discount on processing fees. The message is clear: with just an ID card, customers can apply for the service and enjoy the benefits. The campaign is designed to appeal to potential customers looking for a hassle-free auto financing solution.